Dan Popa sometimes gets asked if Drum Cafe sells coffee. Well, when Second Cup, a Canadian coffee shop chain opened a new store in Bucharest on 17 May, that’s just what it did! Several high-profile guests including the Canadian and Lebanese ambassadors to Romania were among the 80 people invited to the opening. Drum Cafe Romania ran a 30-minute drumming session with drums and shakers, and even passers-by on the streets stopped to take part.
Second Cup sells coffee from three continents – Africa, South America and Asia – so the drum set intentionally included African and South American rhythms on Bali drums as a metaphor for the store’s value proposition.